by Jim McCarthy

The citizenry relies upon its government agencies to deliver cogent services and determinations consistent with the welfare of the commonwealth. It’s not always an easy task and, sometimes, the outcomes of those representative institutions are, well, confusing, or pixilated.

On August 3, 2022, the State Corporation Commission (SCC) issued a Final Order denying the Virginia Credit Union (VACU) authority to expand its field-of-membership (FOM) to include members of the Medical Society of Virginia (MSV). The denial followed an initial approval three years earlier by the SCC’s Bureau of Financial Institutions. That action was challenged for formal agency review by a group of seven independent community banks represented by the Virginia Bankers Association (VBA).

The petition for review was a proxy battle in a larger national political effort to curtail the growth of credit unions. The national campaign alleged that credit unions were “overreaching” in expanding into new FOM areas, leveraging their income-tax-free status as not-for-profits to conduct business in geographical areas the community banks believed to be unique to their charters and purposes under state and federal laws.

A 2012 FDIC white paper reviewed the status of independent community banks, noting a substantial decline in numbers since 1985 of approximately 11,000 institutions, to 7,830, due to failures, mergers, and consolidations. The decline occurred in a period when larger and aggressive commercial banks increased their investment in digital banking technology, e.g., online and mobile applications, which diminished the necessity of traffic to a brick-and-mortar office. Virginia in 2020 numbered 59 such institutions.

The United States has more than 5,200 federally-insured credit unions, including at least 315 with assets of more than $1 billion, according to the National Credit Union Administration. The Commonwealth is home to 116, including two of the nation’s largest — Navy Federal Credit Union ($112 billion in assets; 9 million members) and Pentagon Federal Credit Union, widely known as PenFed ($24.8 billion in assets; 1.9 million members). The next largest is VACU, the largest state-chartered credit union in Virginia, with $3.7 billion in assets and 300,000 members.

While the mega-sized commercial banks prospered in attracting customers with powerful advertising campaigns for their digital services, independent community banks and credit unions continued to compete in geographical areas focused on local communities. The distinction is that the credit unions, historically, were chartered with a focus on employee groups, such as military, trade union, teachers, government workers, etc.

Credit unions do not have customers but define their user-participants as members who initiate accounts with a share deposit. To be sure, not all 11.9 million members of Virginia’s credit unions reside in or are Virginians. VACU’s website describes and lists criteria for membership including nine geographical jurisdictions; employees or retirees of any state-funded college or university or of any state agency; or employees or retirees of a county, city, or town. The website lists several hundred organizations whose employees and retirees are eligible to be members; services are available to grandchildren of the identified groups and organizations. Qualification for membership appears virtually unlimited and universal. To make its services more attractive, VACU offers financial services to businesses as well. Publicly, the VBA banks chafed that VACU’s strategy was to recruit a statewide group of “highly educated and highly compensated” physicians and other medical professionals, taking away business from taxpaying banks with fewer assets than the credit union.

The opportunity to market to MSV’s 10,000 members, who are physicians and physician assistants, was apparently originated by an individual with deep connections to both organizations. Challenged by the VBA group, the SCC was faced with determining the merits of the claims under state law.

The statute — § 6.2-1328. Expansion of field of membership — endows the SCC with the responsibility to “encourage the formation of a separately chartered credit union.” Alternatively, if not practicable, the SCC can authorize expansion of the FOM of an existing credit union unless such affirmative action finds “potential harm to another insured credit union or its members.” Tracking the rationale of the agency’s Final Order compared to the statute’s proscriptions, as well as the nature of the parties in dispute, leads to the title of pixilated public policy.

No claim or evidence was introduced by the VBA banks that VACU’s strategy to market to MSV competed or frustrated its plans or activities. VBA did not cite any “potential harm” to its business; nor is VBA “another insured credit union.”  In a deft sleight of statutory interpretation, the SCC found that VACU had the burden to demonstrate the practicability of MSV to form its own credit union shifting the “practicability” test onto VACU:

The Commission finds that VACU has not met its burden to show that “the formation of a separate credit union by [MSV] is not practicable, or is not consistent with reasonable safety-and-soundness standards before the Commission “may” authorize MSV to be included in VACU’s field of membership.  (pp. 3 and 4, Final Order)

MSV communication to the SCC that it had “neither the interest nor practical ability to start its own credit union to provide the broad range of services that are currently available from Virginia CU” was rejected in favor of an expert witness introduced by the VBA to the contrary.  The expert offered, without foundation, that MSV could raise the few million dollars of capital required, in part, by a capital campaign involving Virginia hospitals.  No rationale was offered as to the reason Commonwealth hospitals might contribute to a capital campaign for MSV.  This line of reasoning was further buttressed by a finding that MSV failed to conduct a survey to determine the potential to raise capital funds or “otherwise demonstrate that they would be unwilling to contribute to a capital campaign.”  (p. 6, Final Order)

The record is clear that MSV did not seek SCC authorization to create a credit union and had acknowledged “we haven’t pursued forming a credit union and haven’t asked anybody to donate to such an endeavor.”  (p. 6)  Having shifted the burden of demonstrating practicability to the VACU and found MSV’s failure to undertake the initiative, the SCC concluded that VACU’s request to expand its FOM was to be denied and whatever prospects of the 10,000 MSV members was moot. It is difficult to appreciate how the SCC’s decision encourages MSV to create a separately chartered credit union under the statutory provision “shall encourage the formation of a separately chartered credit union.”  If, however, the Commission’s policy intent was to curtail the growth of a particular credit union and curtail its FOM as a threat to the competitive interests of the banks, then it succeeded.

According to VACU, the initial approval by the Commission’s bureau “fully analyzed the … specific criteria required by applicable state and federal law” and approval was granted “primarily because … the MSV could [not] be reasonably to establish and operate its own credit union.” The polar opposites validate that the SCC’s own views are somewhat at odds within the agency and with the statute and public policy.

No clear showing is revealed in the record to support that the public interest, as set forth in the statute, faced “any potential harm” from VACU’s request for expansion. The Final Order actually reveals in a closing line the exact opposite: “We do not authorize MSV to join VACU’s field of membership.” VACU made the request in behalf of MSV while MSV was clear about its intentions. If there was a winner, it was the VBA avoiding competition for depositors. Pavlovian conditioning seems a poor method of encouraging economic entities to behave in the marketplace.

Such pixilated public policy engenders little public confidence among the citizenry about the exercise of authority in the corridors of power. While it may be said that the decision affected just a few organizations and only 10,000 people, the responsibility for the public interest is far broader. This decision simply doesn’t smell right.

Jim McCarthy is a former New York attorney who lives in Virginia.


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36 responses to “Pixilated Public Policy”

  1. vicnicholls Avatar
    vicnicholls

    If they want to be a bank, be a bank. Otherwise, small credit unions should stay small. Chartway has had problems, so has VACU. Let them fix those before they dream big, to what they can’t handle. USAA is along those lines even if it is bank.

  2. Lefty665 Avatar

    VACU in many of its practices has not evolved much beyond its days operating out of a back room in a state office building. Even with its warts we did find it to be a worthwhile alternative to the massive bureaucracy and incompetence of BofA. Dunno how the community banks stack up.

    1. Eric the half a troll Avatar
      Eric the half a troll

      We always had an NFCU account but also local community banks for their community branches. The problem with local banks is they would always sell to big national banks who would then proceed to consolidate and close local branches. NFCU is still NFCU… today you rarely need a local bank branch.

  3. LarrytheG Avatar
    LarrytheG

    GAWD – this reads a little like Haners tomes. BUT, I’ll take it! Not even a whiff of culture war!

    I belong to a Credit Union and it’s no contest compared to a commercial Bank. I know they have a separate set of rules to operate by and that commercial banks would like to see them go away.

    Small commercial banks have gone downhill for the same reasons that mom & pop businesses have and local newspapers, and a slew of other businesses that have been “disrupted” by technology.

    What amazes me is the fact that commercial banks put up “branches” willy nilly then turn around and close them down in a couple, three or 5 years or so and the building then morph into other businesses like insurance and related.

    1. James McCarthy Avatar
      James McCarthy

      You commented before Sherlock weighed in.

  4. James C. Sherlock Avatar
    James C. Sherlock

    If NFCU was a bank, it would be the 35th largest bank holding company in America. It is larger than M&T Bank, Deutsche Bank and Credit Suisse.

  5. James C. Sherlock Avatar
    James C. Sherlock

    NFCU, if a bank, would be the third largest bank headquartered in Virginia after the National Associations of Capital One in McLean and HSBC in Glen Allen. NFCU pays no taxes. Very tough for banks to compete for personal banking services.
    https://www.ibanknet.com/scripts/callreports/fiList.aspx?type=statebank&state=51

    1. Eric the half a troll Avatar
      Eric the half a troll

      Amazingly, consumers prefer non-profit banks over for-profit banks… 🤷‍♂️

      1. LarrytheG Avatar
        LarrytheG

        I was gonna say… and there are STILL differences. A member of a credit union is more likely to get a loan and to get it at a decent rate than from a for-profit bank.

        The Credit Unions keep the pressure on for-profit banks which would become more like other more predatory businesses if they did not have the Credit Unions breathing down their investors necks.

        1. Eric the half a troll Avatar
          Eric the half a troll

          Yes, sir. We got all our loans from NFCU because they consistently had the lowest rates.

          1. LarrytheG Avatar
            LarrytheG

            Same here. They would loan when the banks would not. Long time ago, but I do remember. Also free services like notary.

        2. James McCarthy Avatar
          James McCarthy

          IMO, credit unions do not compete to pressure commercial banks. They follow the supply and demand of the market. In this case, the SCC made a policy choice in favor of an allegation of unfair competition without any evidence.

          1. LarrytheG Avatar
            LarrytheG

            I dunno. I CHOSE a Credit Union over a commercial bank specifically because I thought they benefited me more than a commercial bank would.

            The commercial bank lost that competition.

            I prefer for profits to accrue to members and not investors.

          2. James McCarthy Avatar
            James McCarthy

            Exactly. Your market choice was rational. The SCC decision appears not to follow the interests of consumers but that of the bank allegations of unfair competition.

    2. James McCarthy Avatar
      James McCarthy

      Functionally, credit unions are banks.

      1. James C. Sherlock Avatar
        James C. Sherlock

        I agree completely

  6. LarrytheG Avatar
    LarrytheG

    re: tax-exempt vs for-profit

    where does the profit go? who gets it?

    The Credit Union claims whatever profits it makes goes back to members in reduced charges and more low-cost services.

    If that were not true, and commercial banks provided equivalent services and more branches and conveniences, customers would abandon the credit unions and flock to the for-profit banks, right?

    As long as Credit Unions “deliver” lower cost services, they keep their customers and others made eligible want to join.

    What’s the downside ?

    1. James C. Sherlock Avatar
      James C. Sherlock

      Tax carveouts distort markets. Every time. The businesses which pay taxes carry the ones that don’t. Taxpaying businesses help pay for public services for all of us. Everything else is rationalization.

      1. James McCarthy Avatar
        James McCarthy

        Or everything else is a different economic ideology. The IRS tax exemption is not a carve out. Studies show credit unions pay taxes on wages and other expenses in the billions. Only the net expense (or net income) is not taxed.

        1. LarrytheG Avatar
          LarrytheG

          further discussion might flesh out where Sherlock is on this.

          Is Sherlock arguing that all non-profits ought to also be paying their “fair share” of taxes?

          1. James McCarthy Avatar
            James McCarthy

            The sealed envelope may never be opened. The secrets of Grover Norquist and Ludwig von Mises remain hidden in the subtext of his comments.

      2. LarrytheG Avatar
        LarrytheG

        So you don’t see non-profits as providing services that are needed and not taxing them keeps the cost lower?

        Do you think Food Banks should pay taxes?

  7. Dick Hall-Sizemore Avatar
    Dick Hall-Sizemore

    Very good article and on a subject seldom, if ever, covered on this blog.

    I have been a member of the Virginia Credit Union for a very long time, probably since I moved to Richmond. I think I was attracted by its free checking and the proximity of a branch near my office downtown. I also fund them easy to deal with regarding car and home improvement loans. (To be fair, I did not try anywhere else.)

    I also have two small accounts in a commercial bank. I do not see much difference between the two, other than credit unions cannot establish accounts for businesses or partnerships. However, when I opened the accounts, it was BB&T. Now BB&T and SunTrust have merged and adopted one of those annoyingly made up names–Truist–and is the sixth largest commercial bank in the country. We’ll see how the service changes.

    I do tend to sympathize with the commercial banks. Credit unions have expanded beyond their original purpose and there seems to be little rationale for their tax-free status, except if they are going to limited from providing services to businesses and expanding their membership base.

    1. James McCarthy Avatar
      James McCarthy

      As the article notes, VACU, in fact, extends services to businesses. The rationale for the not-for-profit status is identical to that of all NFPs: the organizing purpose is not a profit. In the case of credit unions, excess of income over expense inured to the benefit of their members who are also deemed owners.

  8. James C. Sherlock Avatar
    James C. Sherlock

    The author writes “The citizenry relies upon its government agencies to deliver cogent services and determinations consistent with the welfare of the commonwealth.”

    I would substitute the words “efficient and effective” for the word “cogent”. Cogent means “reasoned – convincing, pertinent, relevant”. It does not mean efficient – the best use of available resources, or effective – consistent with the best interests of the commonwealth and the citizens served.

    I make the distinctions because efficient and effective are far higher standards than cogent, and if the government is providing services, the interests of both the commonwealth and the citizens served are in play.

    Moving on to credit unions:

    Credit unions, formed when banks would not readily lend to significant swaths of the population and given special federal status for that purpose, either continue to provide that unique service or they do not.

    Navy Federal Credit Union (NFCU), of which I and my entire extended family are members, has three times the assets of the second largest credit union in the country, State Employees Credit Union headquartered in Raleigh. Has been for years.

    “Navy Federal Credit Union has been open since 1947. It’s the largest credit union in Virginia and the largest in the United States with assets totaling $153.43 Billion and providing banking services to more than 11.13 Million members as of June 2022.” https://www.creditunionsonline.com/largest100creditunions.html

    When naval officers, marines and sailors used to be paid at rates far below the national mean, there was a need for that organization to lend to officers and sailors when banks would not. That has changed. With the arrival of the all-volunteer services, military members are now paid at much more competitive salaries and benefits.

    There was never a need for NFCU to lend to extended families who have nothing whatever to do with the armed forces, but some decades ago it decided to do so.

    To paraphrase the author of this article, NFCU’s strategy was to recruit a worldwide group of members without any connection to its original mission, taking away business from taxpaying banks with fewer assets than the credit union.

    When one considers the multiplier effect of extended families over generations – an extended family member of a military person who is a NFCU member in one generation but has nothing to do with the military can extend his membership to his own extended family in the next generation – the potential membership has no practical limit.

    There is absolutely no difference between NFCU’s personal banking operations and the personal banking operations of a commercial bank except that the commercial bank pays taxes. The tax exemption for NFCU is a legacy of the days when it served a community underserved by banks. That is no longer true.

    I side with the “seven independent community banks”. The competition from credit unions is unfair because they are competing for the same customers and the credit unions have a major tax advantage that forces the banks to charge higher rates on loans to provide the cash flow to pay those taxes.

    It is very similar to non-profit hospital systems and for-profit hospital systems in that one pays taxes and one does not. The reason that the non-profit hospitals pay no taxes is a legacy from the days that they provided more charitable services than for-profit hospitals. That difference was virtually wiped out by Medicaid expansion, but the tax exemption remains.

    All tax advantages granted in different times under different market conditions and different assumption should be reexamined critically to assess a cost-benefit analysis to the government and the people of the Commonwealth.

    The political pressure to maintain huge tax exemptions to organizations who no longer merit them is the roadblock. It is a major obstacle in a state with no campaign contribution limits and tax advantaged organizations with large economic and employment footprints.

    1. LarrytheG Avatar
      LarrytheG

      On the for-profit vs not-for-profit hospitals and MedicAid. My perception is that for-profit hospitals policies towards payment from Medicaid patients may not be the same.

      I note how EMTALA came about. Patients were dumped because of dollars and the prospect of not collecting full dollars from some patients.

      1. Dick Hall-Sizemore Avatar
        Dick Hall-Sizemore

        If you side with the independent community banks and feel that the tax advantage provided to credit unions is unfair, why do you maintain a membership in the NFCU?

        As for your comment that the tax exemption status of credit unions is due somehow to a “state with no campaing contribution limits”, 1. isn’t the tax exemption status determined by federal law rather than state law? and 2. commercial banks have a lot more political clout and campaign money than do credit unions.

        1. James C. Sherlock Avatar
          James C. Sherlock

          I was referring to the hospitals.

    2. James McCarthy Avatar
      James McCarthy

      The term “cogent” was employed precisely for its definition and to echo the pixilated SCC decision. If its decision rested upon the political pressure you cited, the decision fails to benefit a cohort of Virginia citizens whose organization believed it would be helpful. Whether the tax advantage of credit unions is “major” is disputable. Both types of financial institutions calculate net income after paying wages, brick and mortar facilities, and for technology. That excess in the case of credit unions is reinvested for the benefit of members to ensure lower interest rates on loans and higher rates on savings.

      You are, of course, free to switch your financial services to commercial institutions consistent with your opinion.

      1. James C. Sherlock Avatar
        James C. Sherlock

        NFCU calls it lending members their own deposits. But att he end of the day they can lend at lower rates because they are tax advantaged.

        I both use the financial services of commercial institutions and continue my NFCU membership that I have held for well over five decades.

        When I joined, membership was open only to Navy and Marine personnel and their immediate families. I do not agree with expanding credit unions to the general population to compete with tax paying institutions.

        I am a flat tax proponent. I would like to eliminate nearly all tax carve outs and lower the rates. It would both increase compliance and lower compliance costs dramatically.

        And no, that will never happen in my lifetime. It is politicians’ primary source of power and funding.

        1. James McCarthy Avatar
          James McCarthy

          There exists no data to support your allegation or to demonstrate the size or extent of the so called tax advantage. The lower interest rates by credit unions is only partially due to exemption from income taxes on net excess. Credit union advertising is minimal; no profit margin is required to pay to investors/shareholders. Moreover, there is no data to demonstrate the benefit of commercial bank profits to customers or the public or possible recipient government jurisdictions.

          1. James McCarthy Avatar
            James McCarthy

            You can believe in the Tax Foundation if you wish. “The way that we change the world is through tax policy. Admittedly, it’s a rather narrow focus; a narrow solution to the world’s problems. But that’s our mission. We believe, and it’s not just a slogan, that we can improve lives through smarter tax policy. ” Ideology causes blindness. The citation has no substantial economic analysis and appears more to be a screed for Congressional consumption. Nice try but not persuasive.

            Take a look at an academic analysis: https:///www.jstor.org/stable/2560461. This is what’s meant by data.

  9. William Chambliss Avatar
    William Chambliss

    Two questions:

    Did Mr. Murray review the entire record before penning this comment?

    Did Mr. Murray review the entirety of Va. Code Sec. 6.2-1328 before selectively quoting from it?

    If anyone is still interested, here is a link to the entire statute: https://law.lis.virginia.gov/vacode/title6.2/chapter13/section6.2-1328/

    1. James McCarthy Avatar
      James McCarthy

      My article has a link to the SCC Final Order. The decision also involves Va. Code Sec. 6.2-1327. It was 1328 upon which the Commission relied. Subsections 2 and 3 of 1328 were addressed in the article. Subsection 1 was not an issue.

      1. William Chambliss Avatar
        William Chambliss

        Thanks. The link to the order did not work for me so I didn’t get a chance to read the “pixilated” decision. I do note, however, that the statute in question requires a finding by the Commission “that the formation of a separate credit union by a group desiring such services is not practicable” before it allows that group to join an existing credit union. It’s hard for me to envision a more adequately capitalized group than the Medical Society of Virginia membership.

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