Good Schools as Rural Development Magnets

The Duncansville One-Room School Museum in Washington County.

by James A. Bacon

An enduring question in Virginia’s economic development community is how to revitalize the state’s rural counties. Traditional rural industries such as farming, mining, timbering, and light manufacturing are shrinking. Young people are leaving to seek better career opportunities elsewhere, and few people are moving in to replace them. A contracting workforce is not conducive to recruiting entrepreneurs and corporate investment.

Some commentators (I’m one of them) have suggested that rural counties build on their natural amenities such as bays, lakes, and mountains, to attract retirees and tourists. But not all counties are blessed with scenic beauty and recreational resources.

There is one policy lever that rural leaders do control, however, and that is K-12 education. Newly published research by Alexander Marré with the Richmond Federal Reserve Bank and Anil Rupasingha with the U.S. Department of Agriculture concludes that good schools encourage in-migration.

“Our results suggest that for the 2005–2009 time period, the quality of schools—as measured by the share of high school dropouts and nationally benchmarked mathematics and reading test scores—had a positive pull effect on migration to nonmetropolitan counties,” write the authors in an article published in the Journal of Regional Science. “Schools with better outcomes appear to draw in new in‐migrants, even after taking into account the fact that higher‐quality schools are more likely to be located in areas with higher median incomes.”

Previous research had suggested that school quality is a factor in a family’s decision whether or not to relocate to a rural area. One study that interviewed 300 individuals who had attended high school in a rural county in Montana, moved away, and then returned, found that they valued a slower pace of life, proximity to parents, and the perception that the communities were better places for raising children. A significant factor was a belief that schools were superior to those of the communities they had left.

But those interviews, though suggestive, hardly constituted a random sample. Marré and Rupasingha examined national data, tapping three measures of district-level school quality: student test scores in reading and math, and high school dropout rates.

They found that a 1% increase in the share of students rates as proficient in reading yielded a 1.8% increase in the expected number of migrants into a county; a 1% increase in the share of students rated proficient in math yielded a 1.4% increase, and a 1% increase in the measure of high school dropouts yielded a 1.7% reduction. Those findings held, with slight variations, when they adjusted for the school district’s average income. “This implies that higher-quality schools tended to attract migrants regardless of whether the community was affluent,” summarizes a Richmond Fed brief of the research.

Bacon’s bottom line: The findings are national in scope, so one must be careful extrapolating to the regional or local level. However, the conclusion that school quality matters should be encouraging news to Virginia’s non-metropolitan districts, especially in Western Virginia, which may serve populations with lower-than-average incomes but consistently report better-than-average standardized test scores than most urban and suburban school districts.

There has been widespread speculation that the COVID-19 epidemic and social turmoil stemming from the George Floyd killing will propel many people to seek the safety and tranquility of smaller towns and rural communities. School quality is a crucial consideration for most families with children. If the Marré-Rupasingha hypothesis is right, Virginia could see a reversal of the rural-to-urban migration that has hollowed out so many rural counties. Those best positioned to prosper will be localities that offer both natural amenities and good schools.

Update: Marré and Rupasingha have published another article of interest, only the abstract of which is available to the public. But the findings are noteworthy. The effect of “agglomeration economies” — especially the size and depth of labor pools — tends to favor business location and relocation decisions to urban over rural areas. However, some businesses do relocate from urban to rural environments. By studying those businesses, Marré and Rupasingha found that relocating establishments seem to prefer destination locations that are similar to their respective origins in most respects. … If relocation is to high-amenity rural locations, it takes place even in the absence of significant differences in other location factors.”

Key questions: What are those amenities? And which amenities offer the most economic-development bang for the buck?


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Comments

11 responses to “Good Schools as Rural Development Magnets”

  1. BINGO! Look at what the NY gov is doing.. he’s offering a drink and dinner to the big money people who have left NYC.

    Rural areas should invest in good broad band and high qualify education…… build it and they will come…..look at the ‘come backs’ in Blacksburg and dot com/cyber innovators who returned to set up their business, foregoing Silicon Valley or Boston.

    It’s awesome here in the NRV [but don’t tell any one]

  2. LarrytheG Avatar
    LarrytheG

    I second that – the key word is “invest” and it works also for amenities even where there are not scenic mountains…

    But you need broadband –

    And the schools need to be not only “good” for the basics but they need to have a legitimate college-track curriculum…

    Then build a lake, put in trails, pickleball courts, a pool, a good library, etc…

    The rub is gonna come from the money needed – so you’ll need to convince the folks already there that tax-increases to bring in broadband and staff-up the schools will “pay off” downstream but higher taxes are probably going to stay so probably a hard sell to existing rural taxpayers.

    1. djrippert Avatar
      djrippert

      No need for outside investment. The rural localities can borrow the money to build out broadband and other infrastructure then pay it back from the additional taxes collected from the mass migration that is sure to ensue.

      1. LarrytheG Avatar
        LarrytheG

        In theory – that even works for exurban bedroom communities that ring NoVa – but in fact it don’t. These kinds of folks, once they move in, they want it ALL – everything they had in NoVa and MORE!

        Ungrateful ingrates they are!

        1. djrippert Avatar
          djrippert

          Exactly. In the spring of 2019 I spent a week “roughing it” in Jackson, WY. Fascinating place. A 9,500 person town inside a 21,000 person county. Probably can’t afford an airport, right? Of course not. Busiest airport in Wyoming with non-stop service to New York, Chicago, LA, etc.

          The fallacy of rural development is that you can build one thing and they will come. One good network. One good school. One big factory. It just doesn’t work that way. Retirees want top flight health care and to be near enough an airport to bring in the kids and grandkids. Wealthy work from home’ers want golf courses, theater, live music and … good schools.

          1. LarrytheG Avatar
            LarrytheG

            pigs ear – silk purse conundrum

          2. James Wyatt Whitehead V Avatar
            James Wyatt Whitehead V

            Rocky Mount, Virginia meets your description Mr. DJ. Roanoke and Lynchburg are nearby. The Blue Ridge Mtns and Smith Mtn Lake are right there. Very trendy town for the modern retiree.

      2. idiocracy Avatar
        idiocracy

        Yes, and all the people in that rural locality will use the broadband as a learning tool to help learn ways to improve their life and community. Perhaps many of them will use the Internet to learn how to start a successful small business, for example. Others might use the Internet to learn how to take care of their homes and gardens. Still others might use the wealth of information available on the Internet to help them improve their local government.

        Sounds likely….

  3. James Wyatt Whitehead V Avatar
    James Wyatt Whitehead V

    Chilhowie High School in southwest Virginia is one of my all time favorite small town schools. Terrific teachers who know how to best serve their community. They operate on a shoe string budget and make up for it in so many ways. Unleashed tech workers would find a slice of heaven down there and a nice place to raise a family.

  4. Reed Fawell 3rd Avatar
    Reed Fawell 3rd

    I want to thank Alexander Marré with the Richmond Federal Reserve Bank and Anil Rupasingha with the U.S. Department of Agriculture for their study that concludes that good schools encourage in-migration.

    Never has there been a more persuasive argument for funding more private and charter schools, and the wholesale de-funding of public schools, in our dense urban regions of Virginia. Not only are these dysfunctional public schools ruining generations of our children in urban areas, they are also ruining the economies and tax bases of those urban areas.

    The same applies to rural areas to assure more competition with public schools within those rural areas. This competition will improve the quality of all schools in rural areas for the great benefit of their kids, and also for their economies, and their tax bases, and overall quality of life and healthy growth.

  5. LarrytheG Avatar
    LarrytheG

    There are some good existing models. Bend, Ore and Missoula, Mt are two.

    but you need broadband and you need amenities besides good schools.

    It has to be a place where people want to live AND has good schools.

    And again, “Good schools” for college educated parents is often way more than what typical rural schools offer in terms of college-track curricula.

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